If you haven’t seen Simon Sinek’s TED Talk yet, it’s a must-watch. Sinek’s central message, “People don’t buy what you do; they buy why you do it,” holds profound implications for those of us in the fitness industry. This principle encourages us to reflect on our motivations and infuse our teaching with a deeper purpose.Read more…

Last month Tom wrote a post asking whether we should educate our students. It was in response to an article on another website that suggested that the role of cycling instructors is less to educate and more to entertain and give the students what they want. We feel strongly that by teaching our students the reasons why we do what we do, they will be far more likely to instill fitness into their everyday lives than those who simply are “entertained” by a rah-rah instructor. By learning how their body adapts to training they will be more likely to eschew popular gimmicks and trends in favor of more science-based training. The best part: they’ll love you in the long run!Read more…

Spinning learning styles

Every one of us has different methods of assimilating information. When you coach your students, you should understand that the learning styles of your students may be very different. Christine presents one of the simplest and most effective ways to make sure you are delivering your coaching so that all of your students in your classes can understand what you are trying to say. After reading this article you will have numerous ideas for incorporating all styles into your teaching.Read more…