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In: Free Articles, Inspiration & Motivation, Instructor Issues & growth, New Instructors, Programming and Management
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If you haven’t seen Simon Sinek’s TED Talk yet, it’s a must-watch. Sinek’s central message, “People don’t buy what you do; they buy why you do it,” holds profound implications for those of us in the fitness industry. This principle encourages us to reflect on our motivations and infuse our teaching with a deeper purpose.Read more…

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A self-described jack-of-all-trades, Cori wears many hats, not from a lack of focus, but from a wide range of enthusiastic interests.  She is originally from North County, San Diego, where she first took to the coastal Highway 101 on her fat frame Cannondale in the early ’80s. Before she realizedRead more…

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In: Class Profiles, Communication and Presentation Skills, Instructor Issues & growth
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In order to prepare for the lung-burning intervals our riders know and love, some conditioning is needed. In addition to aerobic conditioning, the muscles of the legs need to be ever ready and everlasting. Here is the first of two profile outlines on leg muscle conditioning—muscular endurance.Read more…

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I hope you enjoyed the video of how I present the reset to my classes (I use the last example, of course). What I realize is I have the benefit of knowing exactly what this reset actually looks like in terms of profiles. In order to give you this benefit and resulting confidence, I’m going to provide an outline of five profiles I use during the first three months of the year. Here is the first profile outline: Aerobic Conditioning.Read more…

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In: Form and Technique, Instructor Issues & growth, New Instructors, Programming and Management
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There is rarely enough time to work with brand-new students in your regular classes. If you have the luxury of scheduling beginner classes at your studio or club, here is a list of what you should include in these first-timer classes that will help them master the movements and feel less intimidated about venturing into regular classes. This is one of the best ways to provide a continuous flow of new riders to your classes.Read more…

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In: Free Articles, ICA Training & Workshops
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ICA member Tammar Berger, owner of Off Road Indoor Cycling in Washington, DC, created this amazing short trailer for their upcoming Halloween ride. She gave a few quick tips on how she did it, but it made me think…what would you think if we created a course on how to do this yourself? Video is incredibly powerful to promote your program—you might as well take advantage of it!Read more…

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In part 1, we presented the value of doing a physical, mental, and energy reset in your classes as a new year begins. In part 2, we described the elements that make up a reset and refocus. In part 3, I thought it would be helpful to provide a video example of how to talk to your riders about this “reset” in a way that gets them excited about the classes to come. I even included two examples of what NOT to do.Read more…