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In: Communication and Presentation Skills, Free Articles, Programming and Management
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Have you ever wondered what all the hype was about hashtags, those silly tic-tac-toe–looking things you see on Twitter, Instagram, Facebook, and other social media platforms? #dotheysometimesgetonyournerves? Watch this 3-minute video by media expert Amanda Vogel to help you understand how to use this strange but ubiquitous feature of social media.Read more…

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ICA member Dana asked a question about coaching 20-minute field tests in the comments section of the ICA master profile for field testing. Because it’s a question I get a lot, and I believe all instructors can benefit from the reply, I am posting it here as an Ask the Expert: Is teaching this profile once a month too much?Read more…

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In: Coaching and Cueing, Free Articles
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This is the first part in a series by ICA contributor, Cori Parks. Indoor cycling began with Johnny G’s inspired quest to train better, both physically and mentally, long before it was ever about incinerating calories or vying for instructor or program popularity. Now that indoor cycling has made its name in the realm of cardio conditioning and proven its ongoing relevance in the fitness industry, the cycling instructor has a unique opportunity to reach a wide spectrum of participants.Read more…

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Every instructor has their own style and preference for when to teach on or off the bike. We’ve published a number of articles to this effect with general guidelines and suggestions for effective approaches. A few members asked specifically about the effectiveness of teaching Tabata, and other high-intensity intervals, on and off the bike. Here is my approach.Read more…

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In: Free Articles, Inspiration & Motivation, Instructor Issues & growth, New Instructors, Programming and Management
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If you haven’t seen Simon Sinek’s TED Talk yet, it’s a must-watch. Sinek’s central message, “People don’t buy what you do; they buy why you do it,” holds profound implications for those of us in the fitness industry. This principle encourages us to reflect on our motivations and infuse our teaching with a deeper purpose.Read more…

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A self-described jack-of-all-trades, Cori wears many hats, not from a lack of focus, but from a wide range of enthusiastic interests.  She is originally from North County, San Diego, where she first took to the coastal Highway 101 on her fat frame Cannondale in the early ’80s. Before she realizedRead more…